Maître Tiffany DUMAS

Avocat au barreau de Toulon

Avocat titulaire d'un certificat de spécialisation en Droit de la protection des données personnelles

Compétences : Droit de la protection des données personnelles, Droit de la propriété intellectuelle, du numérique et des communications, Droit des marques, Droit commercial, des affaires et de la concurrence, Droit international et de l'Union européenne

Barreau : Toulon

Adresse : 17 avenue Vauban 83000 TOULON

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Publié le 23/12/2023

La CNIL interdit l’utilisation de Google Analytics

Article juridique - Droit de la protection des données personnelles

Par Me Tiffany DUMAS

La CNIL interdit l’utilisation de Google Analytics

Dans cette ère numérique, la protection des données devient une priorité incontournable pour les entreprises.

Google Analytics est un outil qui permet aux propriétaires de sites internet de disposer de statistiques de fréquentation de leur espace. La CNIL, saisie de plaintes, a analysé les conditions de collecte des données personnelles par le biais de cet outil. Les données étant transférées vers les États-Unis, la CNIL a estimé que ces transferts étaient illégaux et contraires aux exigences du Réglement Général sur la Protection des Données (RGPD).

Le 10 février 2022, à l'issue d'une procédure de contrôles CNIL, l'autorité a mis en demeure un gestionnaire de site internet français de cesser l’utilisation de Google Analytics sous un mois.

“la CNIL constate que les données des internautes sont ainsi transférées vers les Etats-Unis en violation des articles 44 et suivants du RGPD” :

Elle explore également les implications légales liées à l'utilisation de cookies, soulignant l'importance de la transparence et du consentement.

L'équilibre entre l'utilisation de Google Analytics, un puissant outil d'analyse, et le respect des droits des utilisateurs, est au cœur des préoccupations. Si vous cherchez à naviguer avec assurance dans cet océan réglementaire, cet article sur la protection des données personnelles vous guidera à travers les subtilités du RGPD, de la CNIL et des bonnes pratiques en matière de cookies, dévoilant une compréhension claire et essentielle de ces enjeux numériques.